When it comes to email marketing software, we strongly recommend Klaviyo. As an ESP specifically designed for online stores, Klaviyo offers robust features to help you sell, not just send emails. In case you’re also looking to connect with your customers through SMS, Klaviyo provides an SMS platform that works in sync with your emails, for even better results.
In this video, I am going to be sharing places where you can find email templates for email marketing. There are basic ones and more advanced ones. Make sure to check what your software offers, they will have a variety of email structures and then you can choose the fonts and colors.
The good thing is that you can change these around, if you don’t like a certain part you can delete that out and maybe use a section from another template to get the perfect email design. Upwork and Fiverr are great places to find freelancers that have experience with template designs, most you can tell them your exact requirements and looks.
If you use a freelancer, make sure you know what software they use and if it is compatible with your computer and what your business uses. Make sure you can edit the designs, or you may have to keep asking the seller to edit parts and this could have additional charges.
But is it the best way to get email templates? To help you figure out the best option for your business, check this post to look at it on the other side.
Three places where you can get e-commerce email templates.
Hi, this is Andriy, the founder of Flowium email marketing agency, as well as this YouTube channel. If your first time on this YouTube channel, I strongly recommend for you to subscribe since we’re releasing this kind of video every week.
Okay, so you need, either you’re starting your e-commerce brand or you’re starting only email marketing for your e-commerce brand or you already have a store and you do email marketing but you want to improve your templates. So where can you find them? So in this video, I’ll describe three places where you can do it.
Do It Yourself
So first of all, if you’re just starting out, I strongly recommend to check template library of the software you’re using. Let’s say if you use ActiveCampaign, Mailchimp, or Klaviyo or something else, by default, they have a library of templates you can use. They are pretty good and optimized for mobile and desktop, and you can take as a base, and then improve it. So let’s go to my computer and I’ll show you that template library for Klaviyo, for example.
So here we go. If you click into Klaviyo, click into email templates, create templates, there’s like basic import my templates, but this is the themed. Again, in your, like whatever software you use. If it’s not Klaviyo, you should look, because it might be different name, it may be campaign template or some other names. But as you can see, they have a lot of like variety of different templates, and I bet you can use some of them as a baseline and also like optimize.
So remember, all things can be changed. The color, fonts. What you’re looking here, just the structure that you like. For example, let’s take this one. Test. And you can easily modify it to match whatever you need. Personally, I don’t like this menu in the header and there’s another video I have about the five email mistakes, and this is one of them. So you can just simply modify it based on your needs. This thing also you don’t need. And let’s say browse. Let’s say this is the logo and let’s do 200. Yeah, so you just start doing. This is the hero image, this is the text, and so forth. So this is one of the way where you can get e-commerce email templates for your business.
Hire somebody else to do it
It’s easy, so you need to outsource. I mean, it sounds easy but it’s not as easy. You should also watch another video where I talk where to find freelancer for your email marketing needs. But the two places which I would recommend, it’s Fiverr and Upwork. I would probably stick to Upwork more because I personally had more experience and more success with it. And then Fiverr. So you need to look for somebody who creates templates. And you need just one, actually sorry, two templates. One for your generic template and second with the dynamic blocks, like browser banner, banner card, which will be inserted automatically in your system.
How much it costs
It ranges from like $250 to $500. So this is the range per one template. Start there from scratch. Just make sure you check their old templates and you like what they did in the past before they do it for you. And another important thing is the template their design needs to be compatible with your software so you can easily drag and drop for future. HTML templates might look cool but if they do not drag, like if they don’t have this ability, drag and drop, it would be useful for you because you need to hire that person every time to make even the smallest change, unless you know how to edit HTML templates.
This is from ThemeForest company. They have a bunch of different smaller companies where these other freelancers or designers, or companies sell their design through this platform. So if you go to Elements at Envato, there’s email, email templates. Hold on, how did I look for it? Email templates, right here. So more categories, and you just do email templates, and let’s do responsive. And let’s do yeah, all the templates you see here on their website is HTML templates. So what clients did in the past, like what I found, they purchase stack of templates, and it cost,
How much it cost. It cost a few dollars. They want to subscribe to the lot.
How much is subscription. Yeah, so it costs what? $16. So basically, you can get the template you like, probably you like the best, you like the structure, maybe colors needs to be changed to match your brand, maybe font needs to match your brand but the template’s something you love. So you get it for like $16 at the back, which is a steal, $16. And then you hire somebody n Fiverr, on Upwork to convert them from HTML to drag and drop templates. So this is another option, which work in the past as well. And a few potential clients reached out to us, asking if we can do it. I mean, we don’t do that kind of stuff because we work on retainer basis with our clients, and this is smaller projects we do not work with.
So those were three methods where you can get e-commerce email templates. In case you have any additional questions, or maybe you have any other suggestions, please leave them under this video, and yeah, so let’s share. Maybe there’s a bunch of others that I’m not aware of. Thank you and see then next Thursday. Bye