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Ecommerce email marketing benchmarks

Ecommerce email marketing benchmarks

As you might already know email marketing is one of the most important parts of your online business. Why? On average email marketing for online stores should generate at least 30% of the revenue. In this post I will explain you how the numbers work. Automated emails...

Abandonment Cart Direct Mail Marketing Strategy

Abandonment Cart Direct Mail Marketing Strategy

Imagine that one of your online store visitors started the checkout process and left his(her) cart before purchasing. Let's say, that your average order in store is $50, and this person left the cart with the total value of $250. What will you do? One of the options,...