Strategy
1 min read

5 Content Ideas for SMS Marketing

Written by Andriy Boychuk
Strategy
1 min read

Five ideas for SMS marketing. Hi, this is Andriy, founder of Flowium, email marketing agency as well as this YouTube channel. Would you like to get five ideas? What you can send to your subscribers via SMS, like as a text message. So in this video, I’ll cover those five things, but before we do it, if it’s your first time on this channel, click subscribe, it helps our channel grow. Also like this video, if you like it, if you don’t like it, don’t like it. If you have any additional comments, please comment below and also please follow me on Tik Tok. I record daily short, actionable tips for business owners about email marketing and everything in general, 15 seconds, maximum 60 seconds. So let’s start, five content idea, which you can use to send it to your subscribers. So, first of all, confirmation or welcome SMS. Meaning when they subscribe, you need to send them the legal stuff, like you agree to terms and conditions, please approve blah, blah, blah, blah, blah. But after that, automatically send them the welcome message. And either they subscribe to your SMS because you provide some kind of incentives, delivers an incentives, right away in that first email. Second content idea, real time confirmation. The great example is Sticker Mule Company. When I buy some kind of sticker or product from them, I receive right away confirmation via email, as well as a text message. When they ship the order, they send me text messages. When the order delivered, they send me a text message and it’s a great, great, great customer service and customer journey because I’m aware of the every stage of the journey. And by the way, I love their product like printing our stickers. And we use for other services, a lot. Content idea number three is reminders. People are leaving their abandoned cart. I believe 80% of the customers who abandoned their cart never buy. So it’s your opportunity to tell them, in addition to sending them emails, you can send them text messages saying like, Hey, you left this cart and blah, blah, blah, blah. And remember that, blah, blah, blah, blah And remember the text messages are short. So please be very precise and to the point. Like, you left this in the cart. We saved go back and buy. Also, you can use it for browser badminton. They checked out that product. Like, do you need any help with this problem? Do you have any questions? To open, to nudge them and to open a conversation, Content idea number four is, ask for feedback. Let’s say either they are second time buyer, third time buyer. It means they like your product. It means because they like, why do they second or third time if they don’t like your product, It means they like your product, they like your store. And so forth. So it’s a good time to ask for some kind of user feedback. It gets to send them thorough, which is good idea, not good idea. It’s up to you. But the better idea is to ask them to leave a review on Google maps, Yahoo, oh, sorry, not Yahoo, I meant Yelp, Facebook, whatever you want to leave a review or ask them to follow you somewhere and maybe comment under one of your posts. So it’s just to engage your customers. And content idea number five is promotionals. Do not do those kinds of crazy automations where you follow up, like you educate them, you nurture them. SMS marketing is not about nurturing. It’s about quick action. It’s a very short, there’s not much information you can put in. So you should focus on some kind of promotion. You have a big promotion, send them text message. You have some big launch, send them a text message. So those were five content ideas for SMS marketing. In case you have any additional questions, leave them below. If you have any other ideas, please leave them below. I would like to learn from you as well. And also subscribe if you’re not subscribed yet. It helps our channel grow and click like, or don’t like. if you don’t like this video and yeah. So, and see you next Thursday. Thank you. Bye.

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