Technical Essentials

While transactional emails are as exciting as a bowl of plain oatmeal, they are the unsung heroes of your eCommerce business. They make sure your customers get the information they need whenever they create an account on your site, place an order, or forget their password. 

In this guide, we’ll share everything you need to know about email marketing audits: what they are, why they’re important, and – most of all – how to conduct one.

When it comes to selling products online, shipping is one of the most daunting challenges for a new eCommerce business owner. If you are an existing Shopify store owner looking to take advantage of the Shopify shipping options, you’ve come to the right place.

Andriy shares his valuable insights into gathering useful first-party data from your customers & subscribers and to help engage customers in a new way.

Klaviyo provides many marketers with an effective email marketing tool to communicate with their subscribers. With its many features and premium tools that allow you to run and manage your subscribers effectively, this platform is undoubtedly a top option for eCommerce owners.

In this article, we walk you through how to change the colors of your button in Klaviyo and set it as a template. You’ll also learn to set a custom color for links within your emails. So, don’t stop reading.