Marketing Automations

The Best Email Automation Practices and Examples for Shopify Stores

If your online business uses Shopify as its retail platform, reaching out to new customers, and keeping existing customers engaged, will be a vital part of your marketing campaign.

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How to Split Test Flows (aka Email Sequences) in Klaviyo

In this article, we share a step-by-step tutorial on how you can split test the path of your email automations in Klaviyo.

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Track eCommerce Cart Abandonment with Google Analytics

Cart abandonment analytics is a great way to keep a track of what is going wrong and why buyers are not completing their check-out process.

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Mailchimp for Abandoned Cart Emails: Pros and Cons

Let’s take a tour of this powerful and user-friendly platform, and find out how you can use it to encourage and support your customers, monitor your business’s performance, and, most importantly, boost your sales.

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