In the present market for email marketing vendors, there are many available options, but not all of them are prepared to handle the demands of modern companies. It is better to make an informed choice because it will determine how your efforts turn out.
Tequila Sunrise Agency is one of these options. It’s a reputable firm that has earned the respect of ecommerce companies. Determine whether this company is a reliable partner that can provide practical solutions and understand your demands based on our Tequila Sunrise Agency review.
Tequila Sunrise Agency Overview
Let’s begin by providing some background information on the business and its primary area of expertise. In this section of our Tequila Sunrise Agency overview, we list the key details regarding the company and some of its accomplishments.
Year Founded: 2018
Company Location: New York City, New York, USA
Founder: Karly Craig, Ryan Mulvihill
Team Size: 11–50
DTC 360 life-cycle and retention marketing is what Tequila Sunrise Agency has been doing professionally for many years. After changing its name from Email Allstars to Tequila Sunrise Agency, the firm was purchased by Lilo Social in September 2023. With this acquisition, the agency expands its services and resources under the Lilo Social brand, marking its third significant change.
Through the years, more than 500 ambitious DTC companies have benefited from their help in raising their LTV, AOV, and overall income. As the company claims, their clients report an average gain in email revenue of 963.76% after working with Tequila Sunrise Agency, and a roughly 18x increase in Return on Email Spend (ROES) after a year.
Tequila Sunrise Agency Services
The agency offers its customers a comprehensive suite of products that can meet company requirements. To give you an idea of Tequila Sunrise’s area of specialization, let’s take a look at their services.
Here’s what they offer:
- Email marketing;
- Targeted SMS marketing;
- Deliverability and optimization;
- Popups;
- Copywriting;
- Email design;
- Project management;
- Integrations.
These are the services covered by the solutions the company offers to assist clients in building a more efficient marketing machine.
Industry Focus
Tequila Sunrise Agency focuses on ecommerce and retail when it comes to the variety of industries the reviewed company services. However, over the years of working, the team also acquired experience in creating campaigns for various sectors, e.g. luxury, subscription, health/supplements, fitness, outdoor, CBD, and others. Given that the agency has served more than 500 businesses, it’s quite probable that its team has experience in the market you’re considering.
Client Focus
Tequila Sunrise Agency caters to direct-to-consumer (DTC) firms who are fed up with their marketing’s poor results. The agency mostly works with mid-sized to small DTC clients. If you want to get the most out of every dollar you spend on advertising, reduce expensive churn, generate new leads, and retain current clients with the power of email marketing you can rely on this service provider.
Through the years of work, the company accumulated lots of experience cooperating with many famous brands. Here are some of the businesses that Tequila Sunrise Agency carried out projects for:
- Obvi;
- The Cereal School;
- Wholesome Story;
- DankStop;
- Good Ranchers;
- LIVE A GREAT STORY;
- KOS;
- FatSnax;
- Bang Cookies;
- DefenderShield.
Tequila Sunrise Agency Pricing
Even though the company doesn’t disclose pricing on its website, from our sources we know that the Tequila Sunrise Agency’s price range starts on average from $450 to $500 per email. The firm specializes in lifecycle and retention marketing and is well-known for its proficiency in email and SMS marketing services that cost from $4000 to $7000 for their packages. This indicates a customized approach for every customer, particularly in projects centered around engagement programs and strategic email flows.
Tequila Sunrise Agency Email Design Examples
Of course, as a potential client, you might be interested in the outcomes that the agency can deliver in terms of the final product of email design, as well as campaign results. Here are some campaign examples by Tequila Sunrise Agency for you to look at and assess.
Email Campaign Example for Schoolyard Snacks
Tequila Sunrise Agency carried out a successful campaign for a well-known brand producing low-carb, nutritious cereal options. The brand’s quick expansion resulted in a sizable mailing list, but because of irregularity, inadequate segmentation, and ineffective flows, email marketing efforts originally brought in very little money. Tequila Sunrise changed its strategy to help Schoolyard Snacks reach customers more efficiently by implementing behavior-based automation, better opt-in forms, and more strategic segmentation. With their personalized product visuals and language, the new, eye-catching email designs increased engagement. The ROI test and updated flows, which now include specialized flows like Expected to Purchase, greatly enhanced income from targeted marketing and abandoned carts.
More Email Design Examples from Tequila Sunrise Agency
Here are some more examples of stylish and successful campaigns delivered by Tequila Sunrise Agency to their clients. By looking at these email designs and copy, you can create your own vision and expectations of the firm’s abilities and expertise.
Tequila Sunrise Agency Reviews
Looking into client testimonials on the company’s website, we can see that Tequila Sunrise’s emphasis on generating strong ROES, and the agency’s accomplishments in boosting income using data-driven tactics are highlighted the most.
To make our Tequila Sunrise Agency review more objective, we looked into the ratings and reviews that the partners and clientele had posted on open sources, like Clutch.
As you can see, most people who have used the services of Tequila Sunrise Agency give their cooperation experience a good rating. Here is a summary of what customers have to say about the agency on Clutch.
“The team was organized, commited, and understanding. They provided valuable suggestions to improve the client’s product, and their project management was impressive.”
Overall, customers appreciate the team’s ability to increase customer lifetime value, enhance email marketing effectiveness, and lower attrition, especially for companies looking to cultivate long-term, sustainable growth. The collaborative approach, which involves regular strategy calls to coordinate goals and outcomes and continuous communication via Slack channels, is valued by many clients in Tequila Sunrise Agency’s reviews. They are also highly regarded for their fast service delivery and exceptional value for the money.
Pros and Cons of Tequila Sunrise Agency
Below you can see the list of advantages and disadvantages of Tequila Sunrise Agency that we compiled based on available customer reviews.
Advantages of Tequila Sunrise Agency
Starting with benefits, Tequila Sunrise Agency offers a number of noteworthy characteristics and a few areas where clients have recommended improvement, according to client feedback.
- Proficiency in Klaviyo and Email Marketing
With multiple clients praising their ability to generate significant revenue growth, Tequila Sunrise Agency is well-known for its proficiency in email marketing strategy optimization, particularly with Klaviyo. For instance, after following the firm’s advice, clients have reported experiencing substantial rises in campaign income.
- Good Communication and Responsiveness
A lot of clients praised the agency’s ability to communicate clearly and consistently throughout projects. Clients value an orderly and effective workflow, which is facilitated by frequent updates and receptivity to feedback.
- Measurable ROI and Value for Money
Customers regularly praised the agency’s capacity to generate considerable increases in income and conversions, indicating strong returns on investment. Tequila Sunrise’s customized strategies appear to produce significant outcomes that customers believe outweigh the associated expenses.
Disadvantages of Working with Tequila Sunrise Agency
Naturally, among the majority of positive Tequila Sunrise Agency reviews, some pieces of feedback contain negative experiences with the firm and suggestions for improvement. Here are the pain points that clients highlighted in their testimonials that you should be aware of before starting collaboration with the company.
- Timeline Adjustments Needed for Faster Results
Although customers expressed satisfaction with the results, several suggested that early efforts could have been compressed to increase overall impact or that the early stages of their campaigns could have been accelerated to see benefits sooner.
- High Cost for Smaller Customers
While many customers value the return on investment, several clients pointed out that the pricing could be prohibitive for smaller companies with tighter budgets, particularly for long-term collaborations.
Top Tequila Sunrise Agency Competitors
Even though it is a leading participant in the industry, the reviewed company has strong competitors that could outperform it in certain areas. We’ll present you with three primary Tequila Sunrise Agency alternatives for you to consider and select from.
Flowium
Flowium is one of the leading email marketing firms that concentrates on boosting sales. In addition to email marketing strategy, copywriting, and design, the agency offers technical help for a variety of email marketing tools, such as Klaviyo, Mailchimp, HubSpot, and others. The e-commerce-focused solutions are designed to boost your online store’s sales by 20% to 50%. Additionally, Flowium provides SMS marketing to increase brand engagement and sales rates.
SmartSites
SmartSites is a full-service digital marketing company with its headquarters in Paramus, New Jersey. Since its founding in 2011, the company has grown significantly and now provides clients in a range of industries with site design, SEO, pay-per-click (PPC), and email/SMS marketing services. This well-known marketing company is known for its client-centric approach and focuses on data-driven strategies. SmartSites is well-known for offering top-notch services at a range of price points to businesses of all kinds and industries, from start-ups to large enterprises.
Alchemy Worx
Alchemy Worx is a data-driven marketing firm that has created a comprehensive solution for enterprise-level and e-commerce companies. In addition to strategy, design, content, reporting, and intelligent automation, this solution offers best-in-class email marketing, sponsored social media, and SMS assistance. Overall, the vendor offers businesses ever-more-advanced email marketing services supported by tried-and-true methods and procedures that guarantee a higher rate of customer retention.
Tequila Sunrise Review Conclusion
All things considered, our Tequila Sunrise Agency review demonstrates that this is a reliable business with the experience and know-how to consistently provide significant advantages to its customers. You can count on this business to assist you with important duties, including email strategy development, design, and campaign launch.
If you require more specialist knowledge and skills in ecommerce, choose Flowium’s email marketing services. We are pleased to assist you with a variety of tasks so that you can develop a winning plan and carry out all of your marketing campaigns.
