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Flowium Blog

Your guidebook for creating emails that turn subscribers into your brand’s biggest fans

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Klaviyo Manual Flow Compared to Other Modes

In Klaviyo, flows do not have an automatic on or off switch. Each individual message in every flow has its own send status that is the draft, manual or live mode. This lets you create a flow series and allow certain emails or SMS to start sending while you finalize other messages and want to send them later on.

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Average Email Campaign Response Rates

Today the number of email users is on the rise. As an e-commerce brand, it is important to keep a track of your email metrics. Most of the important indicators are the open rate and click-through rates. However, your email campaign response rates are equally important as well.

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Creative February Newsletter Ideas for 2025

February, the month of love, romance, but also sales and eCommerce opportunities. We are back with our monthly calendar, this time with February email marketing ideas.

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GDPR and Email Campaigns: Here’s How to Ensure Compliance

Do you know there are specific ways your business must carry out GDPR email campaigns if you want to stay on the right side of the law? The GDPR is arguable the strictest privacy security law in the European Union, and it guards the way companies process customer data.

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Flowium Blog

Latest Content

Klaviyo Manual Flow Compared to Other Modes

Average Email Campaign Response Rates

Creative February Newsletter Ideas for 2025

GDPR and Email Campaigns: Here’s How to Ensure Compliance

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