Do you ever feel like connecting with your customers and earning their attention is harder than ever before? You send out your best emails but still suffer from disappointing open and click-through rates?
How about using offline marketing channels as an online store? Before you brush it off, consider this.
With your customers’ inboxes being flooded with promotional emails, it becomes easy to ignore them. And if the pandemic taught us anything, it’s that communicating online can’t replace real human interaction. And there lies the opportunity.
We’re talking about direct mail as a way to connect with your customers and earn their attention.
In today’s unusual episode packed with unconventional marketing ideas, we interview Arian Radmand, CEO of IgnitePost. IgnitePost promise to boost conversion rates by 9.7 times by creating and sending robotically handwritten notes at scale to grow your business.