In this third video of our Brand Voice Guide, Amara Ricord delves into the art of creating a compelling brand voice. She introduces the acronym B.R.A.N.D., outlining the essential elements needed to establish a strong brand identity.
Through thought-provoking insights, she highlights the importance of being bold, relevant, authentic, novel, and distinct in the eCommerce industry. You will gain valuable tips on developing a brand that stands out and resonates with your target audience.
Explore the tools, platforms, and insights discussed in this video. Below, you’ll find links to key resources and additional materials to help you dive deeper into the topic.