How to Increase AOV
Black Friday and Cyber Monday are near. This episode gives you clear strategies to increase Average Order Value (AOV) during the biggest sales season.
You’ll Learn
- Why it’s important to diversify acquisition channels for your eCommerce business
What makes a free gift appealing enough to motivate customers to spend more, and what pitfalls should brands avoid
- How to use upsell and cross-sell strategies effectively
- Real eCommerce examples and email design review
- Bonus tips from our email marketing experts
Resources Mentioned in This Episode
Meet your hosts
Vira Sadlak
Podcast host, marketer, traveller and a life lover from Vancouver, Canada
When she’s not at her computer, conquering the world of e-commerce email-marketing, you can find her climbing one of the Pacific Northwest Ranges.
Alternatively, try her email at vi**@*****um.com, and she’ll probably shoot you back a list of her favorite cat videos.
Andriy Boychuk
Andriy is an Email Marketing Consultant and CEO of Flowium
According to LinkedIn, Andriy is a Top Email Marketing Voice. He authored the Klaviyo Master course to help business owners grow their email subscribers list and figure out the technicalities behind this software.
He’s an avid reader devoted to his two beautiful daughters and loving wife.
