In this episode, we delve into the world of segmentation strategies and unlock the secrets to boosting your conversions. We’re joined by 8 of our email marketing strategists who share their personal favorite ways to segment.
You’ll learn
- 7 other powerful ways to segment, beyond Engaged
- How to activate your Unengaged audience
- What to do about the subscribers thay are Engaged but haven’t purchased
- How to shake up your normal VIP segment
Links mentioned in this episode
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Meet your host
Vira Sadlak
Podcast host, marketer, traveller and a life lover from Vancouver, Canada
When she’s not at her computer, conquering the world of e-commerce email-marketing, you can find her climbing one of the Pacific Northwest Ranges.
Alternatively, try her email at vi**@*****um.com, and she’ll probably shoot you back a list of her favorite cat videos.
