3 min read

#68. Black Friday Cyber Monday Strategy: The Early Bird Opt-In

Written by Team Flowium
3 min read

Black Friday sales are starting earlier this year. With supply chain woes and potential postal service backups on the horizon, experts are saying an “earlier-is-better” mentality is recommended this year.

The early bird opt-in is a great way to get your list primed and ready for the big shopping days, but it’s also a really good strategy when you want to get them on board before the holiday season starts!

Listen to the episode and leave us a review! Then, take a screenshot of your review, and send it to us and we will send you customized Flowium socks 🙂

You’ll learn

  • The idea of Early Bird Opt-In strategy
  • What should you offer to opt-in?
  • What is VIP automation and what to send in that flow? 

Links mentioned in this episode


Meet your hosts

Vira Sadlak​

Vira Sadlak​

Podcast host, marketer, traveller and a life lover from Vancouver, Canada

When she’s not at her computer, conquering the world of e-commerce email-marketing, you can find her climbing one of the Pacific Northwest Ranges.

Alternatively, try her email at vira@flowium.com, and she’ll probably shoot you back a list of her favorite cat videos.

Alissa Horta

Alissa Taggart

Alissa is an email marketer that is passionate about relevance!

Her main goal with all clients is to create a strategy and campaigns that are unique to the customer-base. Her favorite part of her role as an account manager with Flowium is to meet with her clients as she loves people. She lives with her husband and growing family in Boca Raton, FL.

Request free email marketing audit from our experts!