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On average, during the holiday season, eCommerce businesses can make up to 100% of their total annual revenue. So, what’s stopping organizations from thriving during the holidays? They’re not doing it right — are you? Get ready for the busiest time of the year with our Black Friday Cyber Monday & Holiday Email Marketing Strategies for eCommerce Stores: Selling through emails from October to December.
Soon you’ll be juggling customer service requests, managing inventory issues, and handling tight shipping deadlines. Did we mention there’ll also be more competition than ever before?
Don’t wait until the last minute to set brand goals and determine your promotional strategy. Have everything prepared at least a month in advance — that means automated and ready to go — so that you can focus on creating the best possible holiday experience for your customers.
In our BFCM & Holiday Email Marketing Guide, we share the most effective and up-to-date ways to build your promotions, grow your customer base, create your holiday strategy, and organize and implement campaigns. Enjoy insider tips and real-life examples from brands that know what’s what!
What’s worked for our customers (and what hasn’t!)
Crucial email flows to implement — don’t skip these!
Great design reaches inboxes. Here’s how to execute it.
Fun ways to keep your customers engaged this season.
Use this guide to personalize and optimize your email marketing strategy this Holiday Season. Make money through carefully- crafted campaigns, impeccable copy, and promotional strategies customers won’t be able to say no to!
Our clients choose emails over any other channels for their holiday sales. Here’s why.
An ROI of $38 for
every $1 you spend
Top converting channel for eCommerce (according to Shopify)
