How AI Is Transforming Marketing
Curious how AI is reshaping marketing?
In this episode, we discuss how to use AI for smarter customer insights to faster, sharper copywriting.
Whether you’re just getting started or already testing AI, you’ll walk away with clear, actionable ideas you can try today.
About Today’s Guest
Robbie Fitzwater is the founder of MKTG Rhythm, an email marketing agency focusing on retention. He prides himself on teaching his clients to be better email marketers themselves. MKTG Rhythm aims to help clients build out and optimize their email ecosystem. He’s been making waves in the digital marketing world since 2008. He also teaches digital marketing and social media strategy as part of the Clemson MBA program as a side gig.
You’ll Learn
- How to use AI in marketing effectively
- Which AI tools are best for different tasks
- Prompts that actually work (and save you time)
- Creative ways to use AI for customer research
- Using AI as a thought partner for proposals, campaigns, and important emails
- How AI in marketing automation boosts performance
- Ways AI can help check your emails for tone and typos
Resources Mentioned in This Episode
Meet your hosts
Vira Sadlak
Podcast host, marketer, traveller and a life lover from Vancouver, Canada
When she’s not at her computer, conquering the world of e-commerce email-marketing, you can find her climbing one of the Pacific Northwest Ranges.
Alternatively, try her email at vi**@*****um.com, and she’ll probably shoot you back a list of her favorite cat videos.
Andriy Boychuk
Andriy is an Email Marketing Consultant and CEO of Flowium
According to LinkedIn, Andriy is a Top Email Marketing Voice. He authored the Klaviyo Master course to help business owners grow their email subscribers list and figure out the technicalities behind this software.
He’s an avid reader devoted to his two beautiful daughters and loving wife.
