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OUR MISSION

To Drive Sustainable Growth for DTC Brands Through Retention-Driven Marketing

When growth stalls or retention falls short, brands turn to us. Working as an extension of our partners’ teams, we combine omnichannel strategy, execution, and continuous optimization to boost engagement, inspire repeat purchases, and increase lifetime value.

OUR VISION

To Define the Gold Standard For Retention Marketing

We establish the benchmark for retention-led marketing through world-class service, a globally diverse team culture, and strategies that feel intentional instead of reactive. The result is measurable, long-term growth for our clients, powered by retention strategies that scale with their business.

Core Values

Practice Innovation

  • We’re inspired by great ideas, period. Whether they come from the world of marketing (or somewhere else entirely), we’re always incorporating new wrinkles and techniques to elevate our work.
  • We rely on a combination of outside the box thinking and some foundational, proven strategies to find new solutions and deliver industry-leading results.

Embrace Integrity

  • Honesty, integrity, and transparency are paramount in everything we do. If we recognize that an agreed-upon approach is a dead-end, we’ll halt the work before it costs you money.
  • We’re 100% honest with our clients – that trust is the foundation of everything we do at Flowium.

Go Above and Beyond

  • We go all-in for each project. If there’s something we can do to help your business, we’ll do it (or we’ll point you to someone who can).
  • We’ll go the extra mile to help every client and take pride in our team’s tireless, can-do spirit.

Play Long Game

  • We’re all about sustainable growth. Lasting success and growth doesn’t happen in a single day.
  • Our approach is focused on building the sort of rock-solid, durable success that will carry clients far into the future. Flowium, like the clients we work with, is here to stay.

What Others Say About Flowium

Our Team

The Flowium team is a global group of omnichannel marketing professionals united by one goal: driving measurable growth for DTC brands with untapped retention potential. Our diverse backgrounds spark fresh ideas and innovative strategies that other agencies overlook, and our tight-knit collaboration ensures we go the extra mile for every client.

We live and breathe retention marketing, sharing our knowledge through blogs, newsletters, podcasts, and our YouTube channel, and applying years of hands-on experience to every project. With creativity, expertise, and a track record of success, we deliver results that turn customers into loyal, repeat buyers.

Timeline

February 2017

Flowium founded (originally known as Email Marketing NYC)

Early 2018

Reached Klaviyo Platinum Partner status

January 2018

Started Flowium YouTube channel

December 2018

Focused on eCommerce clients

September 2019

Hit 400% revenue growth

March 2020

Quadrupled our team

July 2020

Launched the marketing podcast ‘Email Einstein’

October 2021

Published a Holiday Guide

April 2022

Reached Klaviyo Elite Partner status

Andriy Boychuk's photo.

Andriy Boychuk

Founder & CEO

Andriy and his family moved to the US in 2004. Before launching Flowium, Andriy spent 9 years working in corporate America, advancing from a junior position to Senior Project Manager at the Clarient Group. He focused on designing integrated, smart building design solutions.

In 2017, he created Flowium to help businesses realize the full potential of email marketing. Since then, he’s pioneered strategies to translate a strong customer retention ground game into stable revenue growth.

He’s an avid reader devoted to his two beautiful daughters and loving wife.

Book Your FREE Consultation Call

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A 30-minute retention strategy session to review your setup, uncover growth opportunities, and outline next steps to strengthen your customer journey.

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Inc. 5000 Honoree

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