3 min read

#73. 6 Proven Strategies to Navigate the Post-Holiday Season Slump

Written by Team Flowium
3 min read
iTunesSpotifyPodchaserPodcast AddictDeezerListen NotesRSS

The insights so nice, we’re sharing them twice! This week on Email, Einsteins, Vira, and Alissa break down how to survive and even thrive in the dreaded post-holiday slump of January and February.

These months can be a black hole for eCommerce sales. With the highest product return rates of the year and consumers feeling unmotivated to shop after the hectic holiday season, we’ve got our work cut out for us.

We share some powerful strategies to re-engage your list, encourage new sales, and build lasting customer relationships. The countdown to a successful Black Friday 2022 starts now. Let’s get started.

You’ll learn

  • Our six post-holiday strategies to engage customers & boost revenue 
  • Industry-specific insights into special offers & product bundles
  • When & where to engage your VIP customers

Links mentioned in this episode


Meet your hosts

Vira Sadlak​

Vira Sadlak​

Podcast host, marketer, traveller and a life lover from Vancouver, Canada

When she’s not at her computer, conquering the world of e-commerce email-marketing, you can find her climbing one of the Pacific Northwest Ranges.

Alternatively, try her email at vira@flowium.com, and she’ll probably shoot you back a list of her favorite cat videos.

Alissa Horta

Alissa Taggart

Alissa is an email marketer that is passionate about relevance!

Her main goal with all clients is to create a strategy and campaigns that are unique to the customer-base. Her favorite part of her role as an account manager with Flowium is to meet with her clients as she loves people. She lives with her husband and growing family in Boca Raton, FL.

Request free email marketing audit from our experts!