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From Cozy to Cash-Flowing: How This Home Decor Brand Grew Email Revenue by 256%

Email Attributed Revenue $
+ 0 %
Decor case study hero image.

About the Client and the Problem They Faced

They had the audience, the product, and the potential, but without solid flows or campaign direction, this home decor brand’s email channel was falling flat.

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Challenge

This home decor and furniture brand came to us with two clear goals: to build a high-performing flow strategy and to refine their campaigns with proven best practices.

Our Wins

The results spoke for themselves. 

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In just 4 months
+0%
Increase in Email Attributed Revenue $
$7,057
$25,199
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In just 4 months
+0%
Increase in Revenue Per
Recipient $
0.04%
0.44%
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In just 4 months
+0%
Increase in Campaign Open Rate %
23.03%
66.28%

Here’s How We
Approached The Project

OneWorld email design.

Here’s How We
Approached The Project

Our email marketing experts took a strategic approach to transform the Home Decor & Furniture brand’s email performance. Through a mix of strategic planning, creative design, and data-driven optimization, we cultivated loyal, engaged, and repeat customers who became true advocates for the brand.

Built Targeted Automations

We moved past the basics to create a robust flow ecosystem. Each automation was built with intent, targeting different stages of the customer journey with tailored messaging.

Refresh the Design

We gave their emails a visual refresh, giving each one a unique and engaging design.

Email Design Examples

Explore email designs that showcase style and turn clicks into conversions.

What Our Clients are Saying

What Our Clients Say

Design-driven brands need design-driven results. See what these home decor and furniture industry leaders have to say about working with Flowium!

Roger Doyon
Roger Doyon
Flowium improved our flows revenue by 10x and our campaign revenue by 2x. The team was a delight to work with and were extremely responsive and effective even under tight deadlines.
Dale Slear
Dale Slear
Position or date
Flowium helped my company create the foundation of our automated emails and list segmentation which continue to perform and bring in extra revenue today. Their team was a pleasure to work with and I'd recommend them to anyone who wants to expand their email program. Flowium helped my company create the foundation of our automated emails and list segmentation which continue to perform and bring in extra revenue today. Their team was a pleasure to work with and I'd recommend them to anyone who wants to expand their email program.
Olivia Sepel
Olivia Sepel
Head of Marketing
Incredible team, highly skilled! Grateful to come across them!
Yonatan Cohen
Yonatan Cohen
Position or date
Andriy and his team know exactly what to do and how to help small businesses in many industries. He is exceptionally organized and knows how to get right to the heart of solving problems and providing scalable solutions.
Mark Robinson
Mark Robinson
Position or date
Flowium are one of the best marketing agencies I've yet to come across. They are incredibly organized, results orientated and always come back to you super quick to answer any questions you have about their work. They're a great team and always have a super positive, motivating attitude. Very pleased with what they've done for my brand - thanks Kyrah, Amanda & Jeffrey. You guys are awesome!
Olivia Sepel
Olivia Sepel
2022-12-02
incredible team, highly skilled! Grateful to come across them!
Emily Lin
Emily Lin
2022-09-28
Flowium team is an awesome email marketing agency that our team has been working with. They are very organized and professional by using the Mirro board. Amanda is very easy and efficient to communicate and work with. Overall they have made our workflow a lot more seamless, it's a great experience. We would highly recommend it.
Clutch 5.0
based on 20 reviews
Google 4.7
based on 59 reviews

Home Decor & Furniture Brands We’ve Worked With

Here are some of the home decor and furniture brands we’ve had the pleasure of partnering with as they bring beautiful spaces to life.

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