There are many factors that go into creating a high-converting signup form. You need to take into consideration who you create the form for, design, copy, images, information you ask for, and location, among other elements. So here are some of the best sign up forms practices to help improve your customer experience and increase conversions.
You’ll learn
- What is a sign up form and different types of sign up forms
- What to send in a follow up email
- Pros and cons of using Double Opt-In
- What are some elements of your sign up form you should be testing
Resources
Meet your hosts
Vira Sadlak
Podcast host, marketer, traveller and a life lover from Vancouver, Canada
When she’s not at her computer, conquering the world of e-commerce email-marketing, you can find her climbing one of the Pacific Northwest Ranges.
Alternatively, try her email at vira@flowium.com, and she’ll probably shoot you back a list of her favorite cat videos.
Alissa Horta
Alissa is an email marketer that is passionate about relevance!
Her main goal with all clients is to create a strategy and campaigns that are unique to the customer-base. Her favorite part of her role as an account manager with Flowium is to meet with her clients as she loves people. She lives with her husband and growing family in Boca Raton, FL.