Podcast
1 min read

Most common mistakes in email marketing and how to fix them

Written by Alissa & Vira
Podcast
1 min read


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This time, we hosted a very special guest – the founder and email marketing Einstein of our company, Andriy Boychuk.

In this episode, Andriy tells us how he started Flowium and what it took to build the marketing agency that Flowium is today.

Want us to answer your question on the podcast? Send it to flowium.com/ask

About today’s guest 

Andriy Boychuk is a founder of Flowium, an email marketing agency for eCommerce.

Andriy authored the Klaviyo Master course to help business owners grow their email subscribers list and figure out the technicalities behind this software. It’s a self-paced online course with detailed tutorials, tips, and tricks to level up email marketing.

You’ll learn

  • The sources of learning for eCommerce marketers and entrepreneurs who are starting in email marketing
  • Typical email marketing mistakes and what to do about them
  • The key message eCommerce business owners should hear about email marketing

Some of the questions we ask:

  • What were the biggest challenges and obstacles you’ve faced when you first started in email marketing?
  • What are some typical email marketing mistakes you commonly see with clients when they’re starting out with email marketing?
  • What are some sources of learning you would recommend for e-commerce marketers and entrepreneurs who are just starting?

Resources

 

Four Types Of Email Marketing Automation You Need To Have In Your Ecommerce Business

KLAVIYO SETUP CHECKLIST (free)

How to Create a Flow in Klaviyo

Meet your hosts

Vira Sadlak​

Podcast host, marketer, traveller and a life lover from Vancouver, Canada

When she’s not at her computer, conquering the world of e-commerce email-marketing, you can find her climbing one of the Pacific Northwest Ranges.

Alternatively, try her email at vira@flowium.com, and she’ll probably shoot you back a list of her favorite cat videos.

Alissa Horta​

Alissa is an email marketer that is passionate about relevance!

Her main goal with all clients is to create a strategy and campaigns that are unique to the customer-base. Her favorite part of her role as an account manager with Flowium is to meet with her clients as she loves people. She lives with her husband and growing family in Boca Raton, FL.

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