Most online store owners spend the majority of their marketing budget trying to attract new business when they should be selling more to their existing customers.
But in addition to trying to win over new customers, you can squeeze more value out of your existing ones. That means you can grow the business without sending marketing, advertising, and other costs through the roof.
In this episode, we’ll be talking about how to get the most out of you existing list and how to generate more sales from each order.
You’ll learn
- How loyalty program can help you to increase average order value
- How to offer discounts in the right way to boost your sales
- What is the easiest way to increase your average order value
- A free shipping threshold strategy
Resources
Meet your hosts
Vira Sadlak
Podcast host, marketer, traveller and a life lover from Vancouver, Canada
When she’s not at her computer, conquering the world of e-commerce email-marketing, you can find her climbing one of the Pacific Northwest Ranges.
Alternatively, try her email at vira@flowium.com, and she’ll probably shoot you back a list of her favorite cat videos.
Alissa Horta
Alissa is an email marketer that is passionate about relevance!
Her main goal with all clients is to create a strategy and campaigns that are unique to the customer-base. Her favorite part of her role as an account manager with Flowium is to meet with her clients as she loves people. She lives with her husband and growing family in Boca Raton, FL.
