3 min read

#158. Mastering CRO: Insider Growth Hacks with Justuno

Written by Vira Sadlak
3 min read

In this episode, our host Vira sits down with a Senior Manager at Justuno to dive into all things CRO (Conversion Rate Optimization). Discover expert insights and proven tactics to optimize your conversions and skyrocket your business growth.

About today’s guest 

Dilyar Askar is a Senior Manager at Justuno. Has a passion for growth hacking (finding ingenious ways to market and grow a brand without breaking resources), successful track record in sales and partnerships, loves building niche online businesses and scaling them, infectiously vibrant, energetic, a DJ, an Uyghur, and helping lead Agency efforts and manages Flowium partnership.

You’ll learn

  • The most common technical mistakes businesses make when starting out with email marketing
  • How to stop your emails from ending up in the spam folder
  • How and where to check your email deliverability
  • Red flags that tell you your deliverability is off
  • Must-have tech tools every brand should set up to improve email deliverability
  • What spam traps are and how to avoid them
  • Growing your email list – best practices
  • Spam bots and what to do about them 

Some of the questions we ask:

  • What is email deliverability? How is email deliverability calculated?
  • What is a sender’s reputation? How to check my sending reputation?
  • What are the key points that influence email deliverability and your reputation as a sender?
  • How can you train inbox providers to recognize you as a “good” sender if you are just starting with email marketing?
  • What is list scrubbing and how can I do it for my email list?

Links mentioned in this episode


Meet your host

Vira Sadlak​

Vira Sadlak​

Podcast host, marketer, traveller and a life lover from Vancouver, Canada

When she’s not at her computer, conquering the world of e-commerce email-marketing, you can find her climbing one of the Pacific Northwest Ranges.

Alternatively, try her email at vira@flowium.com, and she’ll probably shoot you back a list of her favorite cat videos.

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