Today’s a sad day for the Email Einsteins podcast. This will be Alissa’s last episode with us. She’s been a core member of the Flowium family for years, and we wish her all the best!
This isn’t just a farewell episode. We’ve got some great tips for getting the most out of your SMS list. The Email nerds are back to nerd-out about SMS once again. Tune in for our guide on segmenting your SMS list.
This episode dives deep into the metrics you should be tracking on SMS and how best to engage every level of engaged customers. After this episode, we may have to rename the show to SMS Einsteins.
Let’s get into it!
You’ll learn
Most important metrics for SMS segmentation
How SMS segmentation differs from Email Segmentation
Tiered perks and rewards for engaged and unengaged customers
How to leverage SMS to create an exclusive club for your VIP customers