Your customer lifetime value is a crucial metric that reflects the overall health of your eCommerce business.
And it’s hard enough to increase your CLTV when you sell a product people buy frequently, but how do you keep your customers coming back for more when your products need to be replaced every few years?
In this week’s episode, we’re interviewing Ricky Joshi, the Co-Founder of Saatva. Saatva is a vertically integrated eCommerce luxury mattress company. It was placed on the Inc 500 from 2015 – 2018, and also named the 7th fastest growing privately held retailer in America. Saatva takes a very traditional and inefficient brick and mortar business and replaces it with an exclusively eCommerce based business model.
Ricky shares the best tips on how to grow an eCommerce business and become a disruptor even in such a traditional industry as mattresses.
Tune in for this fun and insightful interview.