The holidays are usually marked by big spending. In 2020, Americans, on average, expect to spend $998 on gifts, holiday items, and other expenses related to the holiday season.

After spending a significant amount of money in the months of November and December, some shoppers get the blues after receiving their credit card bills in January. 

That’s why, January and February are often seen in the eCommerce industry as a time of sales slump.

So how can you stay in touch with your audience and motivate them to come back? In this episode, we’re sharing a few easy strategies you can leverage in the off-season to keep your sales up after the holidays.

You’ll learn

  • The most popular New Year’s resolutions and how your business can help your customers follow through with them
  • Creative ways to get rid of your winter inventory
  • How to increase your average order value even in the off-season
  • Winning loyalty program strategies to thrive even in the sales slump


Additional resources:

Best eCommerce tools you should start using today

Loyalty Program Strategy – QUICK WIN

Smile.io Integration with Klaviyo

Abandoned Cart Strategy with LOYALTY Program