1 min read

Should You Niche Down? | Products & Services Business

Written by Andriy Boychuk
1 min read

In this video, I am going to be discussing how many services you should offer and how many businesses should you have. Is it important to do more or less, and what is more beneficial. At first, it can seem like a great idea to offer many services under 1 main topic, for example construction, but you can’t be the best at drywall, roofing, guttering and carpentry.

You may get a good number of jobs and work, however each job won’t be at the best quality because most people have a speciality and those customers will be very happy, however the skills that you are not best out won’t leave the customer very happy.

The saying “Jack of all trades, master of none” is so true and eventually those people realize this when they are taking on too many jobs and burn themselves out. The value, quality of work and finished product won’t be as good.

It is important to choose 1 or 2 areas where you are confident in, have experience in and enjoy doing it.


Talk email strategy with an expert