Category: Technical essentials

Klaviyo provides many marketers with an effective email marketing tool to communicate with their subscribers. With its many features and premium tools that allow you to run and manage your subscribers effectively, this platform is undoubtedly a top option for eCommerce owners.

In this article, we walk you through how to change the colors of your button in Klaviyo and set it as a template. You’ll also learn to set a custom color for links within your emails. So, don’t stop reading.

According to experts, Smile.io is one of the best customer loyalty programs for eCommerce businesses today. With its intuitive and customer-friendly UI and diverse options of loyalty programs, Smile.io stands out from the competition.

Sometimes you don’t want your subscribers to receive the confirmation email after they opt-in. We will show you how you can disable double opt-in Klaviyo.

In Klaviyo, flows do not have an automatic on or off switch. Each individual message in every flow has its own send status that is the draft, manual or live mode. This lets you create a flow series and allow certain emails or SMS to start sending while you finalize other messages and want to send them later on.

An eCommerce company that deals with email marketing always aims at reducing unsubscribes. One way of doing so is by allowing your subscribers to manage their email preferences.